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MLS All Star Weekend

The ESP Lounge opened its doors in line with MLS All-Star week. Designed as a place for athletes from the Elite Soccer Program 
to relax, have fun, and hang out 
in between scheduled games 
and events. The space offered 
a variety of sport-themed activations, including a life-size foot-ski ball, 
a Maker Lab with customizable product, a barbershop, and two pop-up retail fan shops.

MLS All Star Weekend - Pop Up Retail

MLS All Star Weekend - Pop Up Retail

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Purpose // MLS All Star Weekend